​​Web3 Innovations: How to Launch NFTs & Crypto with Fortress

November 4, 2022

At Fortress, we pride ourselves on being the go-to solution for NFT & Crypto innovators. We offer a suite of backend services that make it easy for our clients to launch and scale their programs quickly and effortlessly. Many companies are looking to get into the NFT business space or add crypto to their existing applications, but they don’t have the infrastructure to do so. That’s where we come in. 

Fortress powers the backend for many Web3 applications, handling all the compliance, payments, and minting. We allow partner companies to focus on their core business while we handle all the heavy lifting. We can also provide them with easy-to-use wallets to help take their business to the next level. So if you’re a company looking to get into the NFT space, we can help you out on the backend so you can focus on what you do best: innovating.

What is Tokenizing

Tokenization is the process of converting anything, from a digital program to a physical product, into a digital token. This token can then be traded, transferred, or redeemed for goods and services. 

Benefits of Tokenization

Asset tokenization has a number of benefits over traditional methods of loyalty and rewards programs. Here are the three main ones.


Tokenizing a loyalty program allows businesses to cut overhead costs associated with printing and distributing physical rewards. 

New opportunities for marketing and promotion.

By tokenizing their programs, businesses can offer their customers and employees discounts, special offers, and exclusive experiences that aren’t possible with traditional loyalty programs.

Enabling businesses to tap into the power of the blockchain.

By using blockchain technology, companies can create immutable ledgers of transactions that cannot be tampered with or altered. This process provides an extra level of security and trust to both companies and customers alike.

How NFTs Can Improve Your Business

In the rapidly evolving world of Web3, cryptocurrency, and blockchain, it can be difficult for businesses to keep up with the latest trends. However, those embracing new technologies can find themselves in a position of outsized growth. 

For example, adding an NFT wallet to a neo bank’s application would transform their business. While they focus on providing traditional banking services, we would handle all of the crypto liquidity, payments, compliance, and chain analysis required to make this possible. NFT business ideas could include:

  • Adding an NFT wallet would allow them to offer their customers a more comprehensive range of services and significantly increase their customer base. 
  • Similarly, an NFT marketplace that integrates our easy-to-use wallet could take their business to the next level by making it more accessible to a broader audience. By staying at the forefront of technological innovation, companies can remain competitive in the ever-changing world of cryptocurrency.

How We Help Our Customers Grow Their Businesses

Our technology doesn’t simply target retention, recruitment, or customer acquisition — instead, we provide partners with the solutions that power all those things and more. On the back end, we handle the minting, maintaining the treasury, and creating wallets for users to hold their points. We complete and maintain compliance while empowering our clients to unlock a new level of customization. 

The bottom line is this: at Fortress, we enable our clients to succeed by giving them the tools they need to launch and grow their programs quickly and easily. So if you’re looking for a backend solution that will take your business to the next level, look no further than Fortress.

Thanks for reading! We hope this blog post has given you a better understanding of how Fortress can help you grow your business. If you have questions about our services or how we can help you tokenize your program, don’t hesitate to contact us.


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